diff --git a/index.html b/index.html
index 2eefad1..64e8314 100644
--- a/index.html
+++ b/index.html
@@ -3,6 +3,11 @@
 
 <head>
 
+  <!-- this makes mobile pretty...  -->
+  <meta name="viewport" content="width=device-width, initial-scale=1">
+
+  <meta name="theme-color" content="#D40000">
+
   <link rel="stylesheet" href="normalize.css">
   <link rel="stylesheet" href="skeleton.css">
   <link rel="stylesheet" href="custom.css">
@@ -111,7 +116,7 @@
   <div class="row">
     <div class="one-half column">
 <center>
-<img src="/static/img/remarkbox-instant-preview-of-comments.gif">
+<img src="/static/img/remarkbox-instant-preview-of-comments.gif" width="100%">
 </center>
 <br/>
 <br/>
@@ -124,13 +129,16 @@
 
 <ul>
 <li>
-Readers don't register. They verify their email to log in.
+A reader does not need to register
 </li>
 <li>
-Comment previews are shown as the user types.
+A reader logs in when they verify their email
 </li>
 <li>
-Remarkbox feels like part of your website.
+Comment previews are shown as the user types
+</li>
+<li>
+Remarkbox feels like part of your website
 </li>
 </ul>
 
@@ -141,10 +149,10 @@ Remarkbox feels like part of your website.
 
 <ul>
 <li>
-Promote only your message.
+Promote only your message
 </li>
 <li>
-Remarkbox will <u>not</u> display ads to <i>your</i> readers.
+Remarkbox will <u>not</u> display ads to <i>your</i> readers
 </li>
 </ul>
 
@@ -158,10 +166,10 @@ Remarkbox will <u>not</u> display ads to <i>your</i> readers.
 Put Remarkbox on your site today in 30s or less!
 </li>
 <li>
-Pay nothing until your 10th comment, $5/mo after that.
+Try free until 10th comment, $5/mo after that
 </li>
 <li>
-Cancel anytime, we even export comments.
+Cancel anytime, we export comments
 </li>
 
     </div>
