diff --git a/custom.css b/custom.css
index 46924c1..811b925 100644
--- a/custom.css
+++ b/custom.css
@@ -22,10 +22,18 @@ a.anchor {
 }
 
 body {
+    font-family: "Open Sans", sans-serif;
+    font-size: 1.8em;
+    line-height: 1.8;
+    font-weight: 400;
     background-color: #f8f5f5;
     overflow-x: hidden;
 }
 
+h1, h2, h3, h4, h5, h6 {
+    font-weight: 500;
+}
+
 blockquote {
     font-style: italic;
     margin-top: 10px;
diff --git a/index.html b/index.html
index 7d76471..4148232 100644
--- a/index.html
+++ b/index.html
@@ -86,18 +86,10 @@
         <br />
         <br />
 
-	<span class="avoidwrap">Readers feel great when they contribute</span> 
-	<span class="avoidwrap">which is a win-win, because ...</span>
-        <br />
-        <br />
-
-	<span class="avoidwrap">A comment is worth</span>
-	<span class="avoidwrap">a thousand <b>keywords</b>.</span>
-        <br />
-        <br />
-
-	<span class="avoidwrap">Capture the <b>long tail</b></span>
-	<span class="avoidwrap">with user generated content!</span>
+	A reader's comment is worth
+	a thousand <b>keywords</b> so
+	capture the <b>long tail</b>
+	with user generated content!
         <br />
         <br />
 
@@ -246,17 +238,15 @@ Yes, our goal is to help you capture <a href="https://faq.remarkbox.com/d1f50998
         <br/>
         only
         <h3 style="font-weight: bold;">$7<span style="font-size: .5em;">/mo</span></h3>
-        One moderator <span class="avoidwrap">on one domain</span>
-        and
-        <br/>
-        access to
-        <a href="https://faq.remarkbox.com/52812d3c-7082-11e7-97ea-040140774501/what-is-a-namespace">Namespace Settings</a> to <span class="avoidwrap">control appearance and behavior.</span>
-        <br/>
-        <br/>
+	<ul>
+          <li>One moderator</li>
+          <li>One domain</li>
+	  <li><a href="https://faq.remarkbox.com/52812d3c-7082-11e7-97ea-040140774501/what-is-a-namespace">Control over behavior <span class="avoidwrap">and appearance</span></a></li>
+	</ul>
         <br/>
         <b><a href="https://my.remarkbox.com/setup" class="button red">setup</a></b>
         <br/>
-        Try risk free, no credit card required.
+	<span class="avoidwrap">Try risk free,</span> <span class="avoidwrap">no credit card required.</span>
       </div>
       <br/>
     </div>
@@ -269,19 +259,19 @@ Yes, our goal is to help you capture <a href="https://faq.remarkbox.com/d1f50998
         <br/>
         <span style="color: #2DB52D;">save 42%</span>
         <h4 style="font-weight: bold;">$4<span style="font-size: .4em;"> /mo</span></h4>
-        One moderator <span class="avoidwrap">on one domain</span>
-        and
-        <br/>
-        access to
-        <a href="https://faq.remarkbox.com/52812d3c-7082-11e7-97ea-040140774501/what-is-a-namespace">Namespace Settings</a> to <span class="avoidwrap">control appearance and behavior.</span>
-        <br/>
+	<ul>
+          <li>One moderator</li>
+          <li>One domain</li>
+	  <li><a href="https://faq.remarkbox.com/52812d3c-7082-11e7-97ea-040140774501/what-is-a-namespace">Control over behavior <span class="avoidwrap">and appearance</span></a></li>
+        </ul>
+
         <br/>
         <s style="color: #AA0000;">$84.00</s> $48.00 per year
         <br/>
         <br/>
         <b><a href="https://my.remarkbox.com/setup" class="button red">setup</a></b>
         <br/>
-        Try risk free, no credit card required.
+	<span class="avoidwrap">Try risk free,</span> <span class="avoidwrap">no credit card required.</span>
       </div>
       <div class="redline"></div>
     </div>
@@ -293,14 +283,13 @@ Yes, our goal is to help you capture <a href="https://faq.remarkbox.com/d1f50998
         <br/>
         <br/>
         starting at
-        <h3 style="font-weight: bold;">$119<span style="font-size: .5em;">/mo</span></h3>
-        Many moderators <span class="avoidwrap">on ten domains</span>
-        and
-        <br/>
-        access to
-        <a href="https://faq.remarkbox.com/52812d3c-7082-11e7-97ea-040140774501/what-is-a-namespace">Namespace Settings</a> to <span class="avoidwrap">control appearance and behavior.</span>
-        <br/>
-        <br/>
+        <h3 style="font-weight: bold;">$99<span style="font-size: .5em;">/mo</span></h3>
+        <ul>
+          <li>Many moderators</li>
+          <li>Ten domains</li>
+	  <li><a href="https://faq.remarkbox.com/52812d3c-7082-11e7-97ea-040140774501/what-is-a-namespace">Control over behavior <span class="avoidwrap">and appearance</span></a></li>
+	</ul>
+
         <br/>
         <b><a href="https://my.remarkbox.com/setup" class="button red" target="_blank">setup</a></b>
         <br/>
@@ -322,18 +311,16 @@ Yes, our goal is to help you capture <a href="https://faq.remarkbox.com/d1f50998
       <div class="pricebox">
         <b>Development</b>
         <h3 style="font-weight: bold;">Free</h3>
-        One moderator <span class="avoidwrap">on one domain</span>
-        but 
-        <br/>
-        <b>No</b> access to <a href="https://faq.remarkbox.com/52812d3c-7082-11e7-97ea-040140774501/what-is-a-namespace">Namespace Settings</a> to <span class="avoidwrap">control appearance and behavior.</span>
-        <br/>
-        <br/>
+        <ul>
+          <li>One moderator</li>
+          <li>One domain</li>
+	  <li><a href="https://faq.remarkbox.com/52812d3c-7082-11e7-97ea-040140774501/what-is-a-namespace">No control over behavior <span class="avoidwrap">or appearance</span></a></li>
+        </ul>
+
         <br/>
         <b><a href="https://my.remarkbox.com/setup" class="button red" target="_blank">setup</a></b>
         <br/>
-        Just put the 
-        <a href="https://my.remarkbox.com/setup">snippet</a>
-        into your HTML
+        Three simple steps
       </div>
       <br/>
     </div>
diff --git a/privacy-policy.html b/privacy-policy.html
index 2b747d7..2a86521 100644
--- a/privacy-policy.html
+++ b/privacy-policy.html
@@ -43,6 +43,8 @@
 
 <br/>
 
+<div style="background-color: #ffffff; border-radius: 4px; border-style: solid; border-color: rgb(238, 238, 238); border-width: 1px; padding: 40px;">
+
 <h4>Introduction</h4>
 <p>
 Remarkbox aims to protect your privacy when using our online services. This policy discloses how we process and protect your personal data. This Privacy Policy may be updated or revised. To stay updated visit our website.
@@ -117,13 +119,13 @@ We never share your personal data with anyone without your explicit consent.
 </p>
 
 <p>
-Based on the consent you've given, we may permit the following companies to use your personal data for processing, but only for the purposes you have given consent to:
+Based on the consent you've given, we may permit the following companies to use your personal data for processing, but only for the purposes you have given consent:
 </p>
 
   <ul>
-    <li>Remarkbox - For website comments and/or "frequently asked pages"</li>
-    <li>Google Analytics - For website analytics</li>
-    <li>Stripe - For payment processing and subscription management</li>
+    <li><b>Remarkbox</b> - For website comments and/or "frequently asked pages"</li>
+    <li><b>Stripe</b> - For payment processing and subscription management</li>
+    <li><b>Google Analytics</b> - For website analytics</li>
   </ul>
 
 <h4>What kinds of automated decision-making or profiling do we perform with your data?</h4>
@@ -159,9 +161,9 @@ If you are a natural person of the European Union, you have the right to request
 <ul>
     <li>Access to the personal data Remarkbox has collected from you</li>
     <li>Rectification of the personal data Remarkbox has collected from you</li>
-    <li>The erasure of the personal data Remarkbox has collected from you ("right to be forgotten")</li>
-    <li>A restriction to the processing of the personal data Remarkbox has collected from you</li>
-    <li>An objection to the processing of the personal data Remarkbox has collected from you</li>
+    <li>Erasure of personal data Remarkbox has collected from you ("right to be forgotten")</li>
+    <li>Restriction to processing of the personal data Remarkbox has collected from you</li>
+    <li>Objection to processing of the personal data Remarkbox has collected from you</li>
     <li>An extract of your personal data for the purposes of data portability</li>
     <li>The withdrawl of your consent to Remarkbox's collection of your personal data</li>
 </ul>
@@ -184,6 +186,7 @@ Remarkbox reserves the right to modify this Privacy Policy at any time. Please r
 
 </div>
 </div>
+</div>
 
 
 <div class="row-padding">