diff --git a/make_post_sell/lib/mail.py b/make_post_sell/lib/mail.py
index 87d8223..78aff7c 100644
--- a/make_post_sell/lib/mail.py
+++ b/make_post_sell/lib/mail.py
@@ -28,8 +28,6 @@ from email.mime.multipart import MIMEMultipart
 
 from email.mime.text import MIMEText
 
-from datetime import datetime
-
 # catch socket errors when postfix isn't running...
 from socket import error as socket_error
 
@@ -110,10 +108,7 @@ def send_pyramid_email(request, to_email, subject, message_text, message_html):
     """Thin wrapper around `send_email` to customise settings using request object."""
     default_sender = "no-reply@{}".format(request.domain)
     sender_email = request.app.get("email.sender", default_sender)
-    minute = datetime.now().strftime("%M")
-    subject = "{} | {} | {}".format(
-        subject, minute, request.app.get("email.subject_postfix", request.domain)
-    )
+    subject = "{} | {}".format(subject, request.app.get("email.subject_postfix", request.domain))
     relay = request.app.get("email.relay", "localhost")
     dkim_private_key_path = request.app.get("email.dkim_private_key_path", "")
     dkim_selector = request.app.get("email.dkim_selector", "")